My Bag
WHAT IF WE DID
THINGS DIFFERENTLY?
Building on the sustainable progress we’ve already made—
and knowing where we’ve come up short—we now have to
go further, faster.
Limiting the harm we do is no longer enough—we must
leave the places we touch better than we found them.
The climate crisis demands urgent action. If not now, when?
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VISION
CHOOSing circles
over linesOur vision is to make clothes in a way that actually makes things better. It will require systemic change, moving away from the linear take-make-waste model to a circular one that reuses or replenishes the resources involved. That means working with farmers who are regenerating damaged landscapes. It means adopting a manufacturing process that eliminates waste by using old clothes as the raw material for new ones. And it means doing business in a way that improves the lives of the people who make our clothes.
There’s a future that’s different from the one in the forecast right now. A future where we make and consume the right things, not everything. Where benefits for some don’t mean sacrifices for others. Where our actions have a positive impact on the planet. That’s the future we’re committed to designing. -
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VISION
EMPOWERING WOMEN
Worldwide, women and girls are most impacted by climate change—and they have the firsthand experience to solve it. Gender norms mean women are closely connected to natural resources like fuel, water and the food supply. But they have little control over critical decisions, although the data shows they make better environmental choices than men do. That’s why we’re working to help ensure women have the tools they need to advocate, are brought into decision-making and can pursue work that creates environmental solutions.
VISION
CHOOSing circles
over lines
Our vision is to make clothes in a way that actually makes things better. It will require systemic change, moving away from the linear take-make-waste model to a
circular one that reuses or replenishes the resources involved. That means working with farmers who are regenerating damaged landscapes. It means adopting a
manufacturing process that eliminates waste by using old clothes as the raw material for new ones. And it means doing business in a way that improves the lives
of the people who make our clothes.
There’s a future that’s different from the one in the forecast right now. A future where we make and consume the right things, not everything.
Where benefits for some don’t mean sacrifices for others. Where our actions have a positive impact on the planet. That’s the future we’re committed to designing.
VISION
Empowering Women
Worldwide, women and girls are most impacted by climate change—and they have the firsthand experience to solve it. Gender norms mean women are closely connected to natural resources like fuel, water and the food supply. But they have little control over critical decisions, although the data shows they make better environmental choices than men do. That’s why we’re working to help ensure women have the tools they need to advocate, are brought into decision-making and can pursue work that creates environmental solutions.
IMPACT AREAS
HOW WE’LL GET THERE
While there are established, science-based metrics for setting carbon targets, there’s not yet a unified
strategy for worker well-being. In many areas, we’re leading the way as we go with this work.
The targets you see here are the immediate steps we know we must take. Our path to having a positive
impact on the people and places we touch will reveal many more.
THRIVING COMMUNITIES
We will take a holistic approach to well-being, using conscious business practices to achieve fair wages, gender equity and a culture of caring in the communities throughout our supply chain.
TARGETS
TODAY
TOMORROW
NEXT YEAR
FUTURE FIBERS
We will choose natural fibers from farms that make the land more resilient and increase biodiversity, helping regenerate their ecosystems. At the same time, we’ll increase our use of recyclable fibers and reduce our dependence on finite resources. By always sourcing the best quality fibers, we extend the life of the clothes we make to future generations.
TARGETS
TODAY
TOMORROW
NEXT YEAR
CLIMATE CORRECTION
Because human and planetary well-being are interconnected, our approach to the climate crisis focuses on people as well as products. We’ll continue to design out negative impacts in favor of regenerative and renewable methods. And we’ll partner in collective action for large-scale change.
TARGETS
TODAY
TOMORROW
NEXT YEAR
VISION2020
In 2015, we made a commitment to using sustainable materials in 100% of our products by 2020. We were learning along the way and setting more comprehensive goals for issues like supply chain transparency, fair wages and water use. We’re sharing some of what we achieved with you now. Check back in the coming months for a complete report of what we were able to do—and what still needs to happen.